Privacy Policy

1. Introduction

GPUAdvisor ("we," "our," or "us") operates the website gpuadvisor.com (the "Service"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services, including our GPU comparison tools, AI advisor, TCO calculators, and consulting services.

2. Information We Collect

2.1 Information You Provide

• Email address — when you subscribe to our newsletter, download reports, or use the GPU recommendation wizard.
• Contact information — when you request consulting services (name, company, email, phone).
• Payment information — processed securely through Stripe; we never store your full card details on our servers.

2.2 Information Collected Automatically

• Usage data — pages visited, time spent, GPU comparisons made, tools used.
• Device data — browser type, operating system, screen resolution, IP address.
• Cookies — we use essential cookies for site functionality and analytics cookies (Google Analytics) to understand usage patterns.

2.3 AI Chat Data

When you use our GPU Advisor AI chat feature, your queries are processed by Anthropic's Claude API. We do not store chat transcripts. Your API key, if provided, is held only in browser memory and is never sent to our servers or stored persistently.

3. How We Use Your Information

• To provide and maintain our GPU intelligence platform and tools.
• To send you GPU market updates, new benchmark data, and product insights (only if you opted in).
• To deliver the AI Infrastructure Investment Report and other downloadable resources.
• To process consulting service requests and payments.
• To analyze site usage and improve our tools, content, and user experience.
• To respond to your inquiries and provide customer support.

4. Data Sharing & Disclosure

We do not sell your personal data. We may share information with:

• Service providers — Stripe (payments), Vercel (hosting), Google Analytics (usage analytics), Anthropic (AI chat processing).
• Legal compliance — if required by law, court order, or governmental regulation.
• Business transfers — in connection with a merger, acquisition, or sale of assets.

5. Cookies & Tracking

We use the following types of cookies:

You can control cookies through your browser settings. Disabling cookies may affect site functionality.

6. Data Security

We implement industry-standard security measures including HTTPS encryption, secure hosting on Vercel's infrastructure, and secure payment processing through Stripe (PCI DSS compliant). However, no method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.

7. Data Retention

• Email subscriptions — retained until you unsubscribe.
• Consulting inquiries — retained for up to 3 years for business records.
• Analytics data — aggregated and anonymized after 26 months (Google Analytics default).
• AI chat data — not stored; processed in real-time only.

8. Your Rights

Depending on your jurisdiction, you may have the right to:

• Access the personal data we hold about you.
• Request correction or deletion of your personal data.
• Opt out of marketing communications at any time.
• Request a copy of your data in a portable format.
• Withdraw consent for data processing.

To exercise these rights, contact us at [email protected].

9. California Privacy Rights (CCPA)

California residents have additional rights under the CCPA, including the right to know what personal information is collected, request deletion, and opt out of the sale of personal information. We do not sell personal information.

10. International Users (GDPR)

If you are located in the European Economic Area (EEA), we process your data based on legitimate interest (site analytics), consent (marketing emails), and contractual necessity (consulting services). You may contact us to exercise your GDPR rights including data portability, erasure, and restriction of processing.

11. Children's Privacy

Our Service is not directed to individuals under 13. We do not knowingly collect personal information from children under 13. If you become aware that a child has provided us with personal data, please contact us and we will take steps to delete such information.

12. Third-Party Links

Our site contains links to third-party websites including GPU manufacturers (NVIDIA, AMD, Intel, Apple), cloud providers (AWS, Google Cloud, Azure), and hardware retailers. We are not responsible for the privacy practices of these external sites.

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date. Continued use of the Service after changes constitutes acceptance of the revised policy.

14. Contact Us

If you have questions about this Privacy Policy, contact us at: